It wasn’t long ago that the FCC finally announced what American consumers nationwide wanted to hear: Internet was being re-classified and net neutrality is coming in. At least, that’s the plan. Once classed as a utility under Title II, internet – both mobile and fixed line – will be open and competitive and big corporations won’t be able to pay ISPs a premium for access to “fast … [read full article]
In an email sent out to all T-Mobile employees this morning, John Legere outlined a corporate re-shuffle taking place at the Un-carrier. Undoubtedly, the biggest news is Mike Sievert’s move from CMO (chief marketing officer) to COO (chief operating officer). In the memo to staff – which we’ve been able to look at (thanks to our sources) – Legere states that he has created the position for Sievert. His responsibilities will include guiding all customer facing operations … [read full article]
Over the past couple of weeks, the Ice Bucket Challenge has gone viral online. It involves filming or photographing yourself having a bucket of ice-cold water thrown over you, then nominating other people to take part in the challenge. Phil Schiller of Apple is one of the most high profile execs to take part so far, and T-Mobile’s very own John Legere and Mike Sievert have taken the challenge. And then followed it up by challenging other … [read full article]
Just a year after the MetroPCS deal went through, T-Mobile announced yesterday that over half the subscriber base has moved over to a T-Mobile compatible handset. Which is great news, considering the CDMA network shutdown going on in at least three more major markets very soon. But, there’s one handset not currently available through MetroPCS: iPhone. In a comment to Re/code, Mike Sievert told the site that the company is “very interested” in bringing the iPhone to … [read full article]
On May 1st, we’re expecting T-Mobile to announce its Q1 financial results. And, while we don’t have any official figures on sales, subscriber additions, revenues or profits, everything is pointing towards it having been a very successful three-month period for Magenta. In an interview with GeekWire, Mike Sievert claims that the carrier’s opposition know that T-Mo had a great quarter, and that they’ve been … [read full article]
It seems like ages since we got the last major Uncarrier phase at CES in January this year. Three months can certainly seem like a long time in tech. But just to reassure us that phase 4.0 wasn’t the last, Mike Sievert, the company CMO teased the upcoming major changes last night. Uncarrier 5.0 is coming very soon: It’s time for another big throw-down from T-Mo. We’re changing wireless for the better, again. Just watch our next … [read full article]
As you may recall, T-Mobile’s recent marketing efforts asking BBerry owners to switch to an iPhone didn’t particularly go down well with Blackberry fans, or the Canadian smartphone company’s CEO. Of course, John Legere used the spat as marketing fuel and the carrier launched a special promotion offering BlackBerry handset owners the [read full article]
On Monday afternoon, Samsung took the wraps off its latest flagship device: The Galaxy S5 split opinions among tech enthusiasts, but it’s clearly proving a hit with consumers. Only two days after opening up pre-registration for the device, T-Mobile has collected more than 100,000 submissions on its registration page. Mike Sievert tweeted the announcement a yesterday evening. Whichever way you look at it, that’s an impressive figure. Of course, it doesn’t mean T-Mobile’s guaranteed 100,000 … [read full article]
If you thought T-Mobile’s UnCarrier announcements were over, you’d be wrong! T-Mobile has sent out a note to members of the press and their customers indicating T-Mobile’s “First Tweet Conference for Un-carrier 3.0 Part II.” The announcement is evidently tablet related and with the iPad now available on T-Mobile, I imagine Apple’s tablet will play a big role. T-Mobile CEO John Legere and CMO Mike Sievert will … [read full article]
T-Mobile’s three-pronged plan to change the wireless industry is now kicking into high gear as the carrier launched the third part of their UnCarrier revolution yesterday evening. With huge international news in the form of Simple Global and a [read full article]
