Tag Archives: Marketing

T-Mobile Planning Layoffs At Company HQ Pre MetroPCS Merger?

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A new report circulating out of the Seattle Times is likely to ire House Democrats as reports of “significant round of layoffs” is expected to happen inside T-Mobile headquarters later this week. According to the report, more than 100 people in T-Mobile’s in-house marketing and other overlapping groups will hear the news tomorrow, with T-Mobile planning “integration” meetings to share the news. Unfortunately, I … [read full article]

T-Mobile Revamps Helicopter Commercial To Take Shot At AT&T Voice Quality

T-Mobile’s revamped a commercial originally debuting this past December with an opportunity to take a shot at AT&T’s voice quality at the end. The commercial itself is unchanged as we watch Carly fly around the country with lots of pink lighting going up in the background. It’s the tail end of the commercial that caught our attention as the new tagline hits at AT&T. What … [read full article]

T-Mobile Announces Multi-Year MLB Marketing Partnership

Baseball fans look out as your world is about to collide with T-Mobile as the company announces they are the exclusive partner of the Major League Baseball association. T-Mobile will “provide technology that will enrich the MLB experience for both players and fans, inside and outside of the ball park.” The deal marks the first time in over 10 years that the MLB has partnered with a wireless … [read full article]

T-Mobile’s “Faster For The Holidays” Video Highlights Speed Improvements

T-Mobile’s newest promotional advertisement is one for the holidays and highlights the number of times Magenta has improved the speed of the network. Let’s be honest though, there’s just one more speed improvement I’m looking forward to right now…LTE. Bring it! At T-Mobile, we’ve given our customers an amazing string of holidays presents. We’ve doubled the speed of our network three times. Talk about creating some impressive holiday cheer! [read full article]

T-Mobile’s Final “Life Without Limits” Marketing Spot Arrives With Andy Blackman Hurwitz

The last of T-Mobile’s four planned “Life Without Limits” promotional campaign just hit YouTube with Andy Blackman Hurwitz, co-founder of Baby Loves Music, Baby Loves Disco and Rope-A-Dope. Hurwitz, a former lawyer turned entrepreneur turned his passion for his children and a passion for music into his own successful business. Hurwitz is well-known for turning adult discos into discos for children and throwing dance … [read full article]