On the heels of T-Mobile’s fourth quarter 2012 financial earnings, T-Mobile announces a reinvigorated challenger strategy for 2012 to help move the business back on track. T-Mobile CEO Philip Humm outlined the reinvigorated challenger strategy focused on making T-Mobile’s 4G services more affordable. In 2012 we will see T-Mobile: “Aggressively” pursue the B2B market, … [read full article]
Here’s one we didn’t see coming…T-Mobile is unveiling a promotion this week by partnering up with mobile payment operator, Square. T-Mobile is offering its business users an upgrade plan allowing them to buy a 4G smartphone and select unlimited talk, text and data for $69.99 with a two-year contract. Along with the purchase of the smartphone and selection of the rate plan, T-Mobile is … [read full article]
T-Mobile B2B customers looking to score a new tablet now have the opportunity to pick up the HTC Flyer which launched yesterday as a business-2-business exclusive. We’ve had plenty of clues and hints that the Flyer would eventually … [read full article]
