Tag Archives: AT&T

Advertising group recommends T-Mobile make ‘Ditch and Switch’ campaign more clear

Last year, the National Advertising Division recommended that T-Mobile discontinue some of the claims it was making in its “Ditch and Switch” ad campaign. T-Mobile appealed the decision to the National Advertising Review Board, another unit of the advertising industry’s self-regulatory system, and now the NARB’s decision has come out. The National Advertising Review Board has [read full article]

T-Mobile ranked as best US network by new report, but US carriers rated below many European operators

A new report has come out that suggests that T-Mobile has the best network of the big four US carriers. Unfortunately, T-Mo doesn’t rank quite as high in comparison to the other global operators included in the report. Apteligent and research firm STL Partners have put together a report called the Mobile Network Customer Experience Index, which aims to … [read full article]