Please forgive me for this…but you’ve just been pimped by T-Mobile. Now that I got that out-of-the-way, T-Mobile is adding another round of “celebrities” to their marketing staple with this 50 second spot. Xzibit, famous for his rapping but more famous for his host gig on MTV’s Pimp My Car talks about how he made the switch from AT&T to T-Mobile. Really, just watch this video. Actor, Rapper and … [read full article]
The next advertisement in T-Mobile’s line of Simple Choice TV spots shows just how important Simple Choice is to those of you who live in a shoe. In fact, Simple Choice can help remove the embarrassment of telling your friends you actually live in a giant shoe. I don’t know, maybe living in … [read full article]
We all know that T-Mobile’s new Uncarrier campaign is risky and refreshing, bound to cause a change in the US wireless industry. As we guessed, just a month after the launch of the Uncarrier campaign, Magenta’s competitors are already responding to TMo’s Simple Choice plans. Pronounced “A-O” and short for All in One, Aio Wireless is a wholly owned subsidiary of AT&T, operating on AT&T’s … [read full article]
With T-Mobile already showing signs of a small turnaround so far in 2013, the race is on to continue highlighting why the new Simple Choice plan is the best the industry has to … [read full article]
In accordance with a decision rendered by the Washington State Attorney General, T-Mobile is sending letters to customers who purchased service and equipment between March 26th and April 25th. Customers who bought service and equipment between those dates can get a full refund for the purchase of the … [read full article]
What if you financed a car though Honda, but they decided to continue charging you “maintenance fees” surprisingly equal to your car payment at the end of the financing agreement despite you having completely paid the balance? Or perhaps you have car insurance through Geico and they insist on charging you not only the cost … [read full article]
In a move I truly believe should have been made right from the get go, T-Mobile will change their Value and Classic Simple Choice Plans to “bundle” the tethering feature with unlimited data plans right from the start. As 500MB is already included on Unlimited Plans, the addition of 2.5GB … [read full article]
T-Mobile’s newest Simple Choice marketing spot will air during the NBA playoffs tonight and it’s a far cry from the days of Carly. In fact, we’re trading Carly in for Frankenstein, Simple Choice and pot shots at AT&T. It’s clear that T-Mobile’s primary focus is convincing AT&T customers the grass … [read full article]
As Verizon changes its policies for the worse with lengthier timeframes to upgrade, customers are fighting back and petitioning the company to drop contracts altogether. Using T-Mobile’s new Simple Choice approach as a basis for … [read full article]
Perhaps one of the most confusing and poorly explained aspects of T-Mobile’s new Simple Choice offering is how it works with third-party retailers and authorized dealers. I’ve tried to do all that I can on my … [read full article]
