Sure, it was just an April Fools’ prank, but a lot of people certainly had fun with it. Last April 1, T-Mobile introduced Binge On Up (together with Binge John), a headband that mobile users can use to mount their smartphones on, basically giving their hands all the freedom while letting them enjoy watching endless streaming of video content all day. As part of its Uncarrier 10 campaign, the announcement of the Binge On Up headband aimed to relieve T-Mobile subscribers suffering from injuries sustained as a result of “distracted walking, Netflix Neck and YouTubular Degeneration due to longer binge-watching sessions.”
And now, T-Mobile has compiled tweets of various people having fun with Binge On Up:
@Ginger_Zee looking great with her @TMobile #BingeOnUp device! pic.twitter.com/5NxAki5Gcz
— Jeff Kennedy (@keffjennedy) April 1, 2016
.@JimCramer is making great use of @TMobile CEO @JohnLegere's April Fools' joke gadget. pic.twitter.com/ILebQ2dhUh
— Steve Kopack (@SteveKopack) April 1, 2016
T-Mobile’s April Fools' joke isn’t a joke! Seriously, I could really use this thing for point of view videos! pic.twitter.com/T0S90s4grL
— Joanna Stern (@JoannaStern) April 1, 2016
I actually got one of those @TMobile #BingeOn helmets. Insane. pic.twitter.com/dUs0PfZxir
— Christina Warren (@film_girl) April 1, 2016
This wacky headset is what @TMobile sent as an April Fools joke. pic.twitter.com/QFASZahbeq
— Ed Baig (@edbaig) April 1, 2016