John Legere likes to berate the competition, quite publicly, on Twitter. And during the Superbowl event yesterday evening he took time to aim his jibes at Sprint’s commercials. Something which the CEO himself has said he does to try and get a response. This time he got one. Sort of. Half-assed commercial, half-assed data speeds. [read full article]
T-Mobile’s hometown football team may have been beaten by Tom Brady in the Superbowl yesterday, but that doesn’t mean there was nothing to enjoy. Perhaps the most talked about feature of the massive sporting event is the marketing. Superbowl ad spots are an opportunity for companies of all kinds to push the boat out and get noticed. And – of course – T-Mo got … [read full article]
Just a day after we got word of the close of the FCC’s AWS-3 spectrum auction, some details of the bidders and their offers have been revealed. The FCC today [read full article]
If you’re a mobile user in Chicago, the city’s subway system is about to become a much more attractive way to travel. Chicago mayor Rahm Emanuel announced today that his city has struck a deal with T-Mobile and the other three major U.S. carriers … [read full article]
Apparently that Data Stash ad starring Kim Kardashian West won’t be the only time that we see T-Mobile during the Super Bowl. T-Mobile announced today that it’s got two more spots planned for … [read full article]
It’s officially over! The FCC’s AWS-3 spectrum auction has officially come to an end, and it was a biggie. The AWS-3 spectrum auction closed with after 341 rounds of bidding, with the total of winning bids finished at $44.899 billion. That’s substantially more than … [read full article]
The Nexus 6 is one of the most popular Android smartphones on the block, and right now you can get one from T-Mobile at a discounted price. T-Mobile is offering $48 off the price … [read full article]
Last week, T-Mobile CEO John Legere shared many photos to Twitter that showed that he was making visits to government officials in Washington, D.C., including one meeting with FCC Commissioner Mignon Clyburn. Now we know what Legere was doing in D.C. [read full article]
Less than 24 hours after announcing that it’s teamed up with Seahawks cornerback Richard Sherman on an endorsement deal, T-Mobile has revealed that it’s working with another celebrity. Kim Kardashian West is the star of [read full article]
Seattle Seahawks cornerback Richard Sherman is going to have a big weekend because he’s competing in Super Bowl 49, but the all-star player is making big news ahead of the Big Game as well. T-Mobile and Richard Sherman have formed a partnership that’ll see Sherman appearing in T-Mobile print, digital, and … [read full article]
