After amping up several of its previous Un-carrier moves, T-Mobile is now focusing its attention on amping up the holidays.

Un-carrier Unwrapped is a new program from T-Mobile that’ll bring “one special gift” per week for a full month. The first gift is for existing Simple Choice customers, who are getting unlimited high-speed smartphone data for the next 3 months. The offer is good for all customers — including business users — that are on an active postpaid Simple Choice plan at the end of today, November 23.

The free unlimited LTE smartphone data will automatically be added to the plans of postpaid Simple Choice customers on December 1, 2015, and will run through March 1, 2016. The unlimited LTE data will kick in once you’ve used up all of your data and Data Stash. It’s worth noting that this free unlimited LTE data doesn’t include the perks of T-Mobile’s full-on unlimited LTE data plan, like tethering and free Vudu movie rentals. T-Mobile’s announcement also notes that in order to keep the unlimited LTE data for all three months, you’ll need to remain on the same T-Mobile plan with Binge On active.

T-Mo’s next three deals will include gifts for Verizon, AT&T, and Sprint customers. Those presents will be unveiled one per week starting next Monday, November 30.

Meanwhile, T-Mobile has also unwrapped its Black Friday deals, which will be available starting November 25:

• Alcatel OneTouch Pixi 7 for $0 down and $0 payments with any qualifying data plan
• Samsung Galaxy S6 32GB on JUMP! On Demand for $0 down and $0 per month (18-month lease) with eligible trade-in
• $100 off any Samsung tablet (in the form of a $100 T-Mobile prepaid MasterCard) when you buy any Samsung smartphone
• UE Boom Bluetooth speaker for $99 (regularly $199)

And for Cyber Monday, T-Mobile is bringing back its free memory upgrade offer for the iPhone. So if you buy a 16GB iPhone 6s or iPhone 6s Plus, you’ll get upgraded to a 64GB model. And if you opt for a 64GB iPhone 6s or iPhone 6s Plus, T-Mobile will bump you up to the 128GB version. This offer applies only to the iPhone 6s and iPhone 6s Plus and will kick off at 2:01 am PT on November 30. It’ll only be available online while supplies last.

Source: T-Mobile (1), (2)