T-Mobile is making a second major announcement today on the heels of the Verizon spectrum exchange with report of a partnership with Dollar General to sell T-Mobile Prepaid and Monthly 4G services in stores. With this new deal, T-Mobile will expand their prepaid reach with more than 6,400 Dollar General stores across the country. T-Mobile says this commitment is part of T-Mobile’s Challenger Strategy to include retail expansion, having already almost 24% net increase of national retailer distribution doors this year thus far.
“Dollar General is dedicated to making shopping for everyday needs simple, hassle-free and convenient,” said Todd Vasos, executive vice president and chief merchandising officer, Dollar General. “Since 2004, our customers have had access to great T-Mobile plans, and we know that our customers will appreciate more communications options that are affordable and flexible.”
T-Mobile’s product and plan offerings will receive prime placement in Dollar General stores with a bright end cap at the front of the stores, with a variety of units and services to help make selections simple for customers.
“Dollar General is the nation’s largest small-box retailer and a well-respected company that customers go to when looking to get the most for their money,” said Amy McCune, senior vice president of national accounts, T-Mobile USA. “This is a natural partnership to help bring Dollar General customers to America’s Largest 4G Network at an incredible value.”
Dollar General and T-Mobile Introduce No Annual Contract and Device Offering
Partnership brings T-Mobile device and service to more than 6,400 Dollar General stores
BELLEVUE, Wash., and GOODLETTSVILLE, Tenn. — June 25, 2012 — Today, T?Mobile USA, Inc. and Dollar General Corporation announced a new distribution arrangement, bringing an affordable phone and convenient access to T?Mobile’s prepaid and Monthly4GTM No Annual Contract service to Dollar General customers. Beginning in July, more than 6,400 Dollar General stores will offer numerous T-Mobile prepaid plan options and the Samsung t139 phone, which features messaging, Web browsing, a camera and Bluetooth connectivity.
“Dollar General is dedicated to making shopping for everyday needs simple, hassle-free and convenient,” said Todd Vasos, executive vice president and chief merchandising officer, Dollar General. “Since 2004, our customers have had access to great T-Mobile plans, and we know that our customers will appreciate more communications options that are affordable and flexible.”
The T?Mobile Monthly4G No Annual Contract $50 unlimited plan offers unlimited talk, text and Web with no overage charges, and the first 100 MB of data at up to 4G speeds all on America’s Largest 4G Network®. In addition, Dollar General offers T?Mobile’s Pay As You Go plans, and other Monthly4G No Annual Contract plans, giving customers a flexible option at any price point.
“Dollar General is the nation’s largest small-box retailer and a well-respected company that customers go to when looking to get the most for their money,” said Amy McCune, senior vice president of national accounts, T-Mobile USA. “This is a natural partnership to help bring Dollar General customers to America’s Largest 4G Network at an incredible value.”
T-Mobile product and plan offerings will be displayed in a bright end cap at the front of the store, featuring a variety of units and services to make selection simple for customers.
Monthly4G plans provide access to wireless service for 30 days; capable device required to achieve 4G speeds. After high-speed allotment is used, speeds slowed to up to 2G speeds for remainder of month. T-Mobile’s HSPA+ 4G network not available everywhere. See coverage details at T-Mobile.com.
About Dollar General Corporation
Dollar General Corporation has been delivering value to shoppers for more than 70 years. Dollar General helps shoppers Save time. Save money. Every day!(R) by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, house wares and seasonal items at low everyday prices in convenient neighborhood locations. With over 10,000 stores in 40 states, Dollar General has more retail locations than any retailer in America. In addition to high quality private brands, Dollar General sells products from America’s most-trusted manufacturers such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg’s, General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General at www.dollargeneral.com.
About T-Mobile USA, Inc.
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX: DTEGY). By the end of the first quarter of 2012, approximately 129 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.4 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+ 21/HSPA+ 42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.