A quick reminder for all you Unlimited Any Mobile fans out there as April 4th marks the beginning of T-Mobile’s “Unlimited Any Mobile” offer. “Beginning April 4th, T-Mobile will offer Unlimited Any Mobile, a $10 per month subscriber-level feature that includes unlimited calling to any domestic mobile number, including Puerto Rico, regardless of carrier.”

So why are you choosing Unlimited Any Mobile?

1. No contracts required — Customers currently on rate plans with limited minute allotments may be hesitant to bump up to the unlimited plans due to a contract extension. This $10 add-on doesn’t require a contract extension and considering 80% of T-Mobile calls are made to mobile numbers, it can just be as good as Unlimited.

2. Bill reduction — Customers with monthly overage charges but still hesitant to jump on to an unlimited plan may find the $10 a month Unlimited Any Mobile plan very beneficial.

3. Does not change existing rate plan — Unlimited Any Mobile will not require a change to your existing rate plan and can be added or removed at any time. Customers anticipating a short-term rise in call volume, can add Unlimited Any Mobile for a billing cycle or two and then remove the feature.

The Unlimited Any Mobile proposition sounds great and is in fact, pretty great as a concept, but it may be a hard sell against T-Mobile’s Unlimited Plans which already offer a great value. Either way, you’re bound to get a good deal.