Beginning July 1st, customers that upgrade through T-Mobile Customer Care will be required to pay for their handset upgrades at the time of purchase by credit or debit card instead of billing the charges to their T-Mobile account. EIP customers will be required to pay the first installment only in addition to the Upgrade fee and shipping costs. As for non-EIP customers, T-Mobile will require you to pay the full payment. Customers who want to pay by check or cash will be required to visit their local T-Mobile store to complete their transaction. Government and Business accounts are exempt from this policy change.

Why is T-Mobile going to enforce this new policy? According to Magenta, changing this policy will also create consistency by aligning all of Customer Care with the “pay up front” policy currently used by FlexPay and Retail. How does it effect Magenta? In the long run, these changes will increase revenue, which would go towards improvements with Customer Loyalty offers and network expansion.

What do you think about this new policy change? Good, bad, don’t care? Let us know in the comments!